2017 Audi A1

Contrary to what some of their commercials will have you believe, Audi is one of the most contemporary and conservative car companies on the planet.

Audi’s cars are famous for having designs that don’t exactly stretch people’s eyes to them (yes, even the R8).  They are sharp cars with even sharper angels, but don’t attract as much attention as their competitors cars.  This isn’t a bad thing at all either.  Audi’s customer’s love being more reclusive in most cases.

Audi’s smaller car division is growing it seems, with the addition of the A3, A3 e-tron, and now the upcoming 2017 Audi A1.

I’ve never really been a fan of the A3, as I think it is just way too dull for a $40,000 car.  Plus the interior just has nothing special about it, besides the cool little pop-up infotainment screen.

So when I heard the A1 is coming out, instantaneously I was skeptical.  If the A3 is as bare as it is, I really wonder what we’ll see in the A1.

The 2017 Audi A1 is a small hatchback called a “sport back” by Audi, and has been on sale elsewhere in the world outside of the United States.

Unfortunately for all my friends on the soil of the U.S.A., we still won’t see an Audi A1 on out turf.  Even though owners and potential customers ask Audi for it, and even with the success of the Audi A3, Audi still refuses to bring the Mini fighter here.

The Specs-2017 Audi A1: 


Vehicle Type: Hatchback
Power Plant: 1.2 L T, 1.4 L, 1.6 L, 2.0L  4-cyl
Gearbox: 7 speed auto/5 speed manual
Power: 148 – 200 HP
MPG: Up to 43 Highway/25 City 
Torque: 177 lb-ft.
Length: 155 Inches
Width: 68.5 Inches
Height: 55.7 Inches
Wheelbase: 97.2 Inches
Top Speed: Not Available
Seating: 5 Adults
0-60 MPH (0-120 KPH): As Quick as 5.8 seconds
Base Price: $19,700 (est).


The Exterior-2017 Audi A1:

2017 Audi A1

As I stated before, Audi loves making expensive cars that don’t really look as expensive as they are.  While there are tell-tale signs that they are indeed over $70,000, they are rather conservative looking compared to other cars for that price.

Again, that’s what Audi customer’s like.  They enjoy being under the radar so to speak; Unless they get an Audi purely “because it’s an Audi”. In which case they probably didn’t do much research.  (This is of course ONLY from a styling stand point)

The 2017 Audi A1 follows in the foot steps of other Audi models, since it is a very simply styled little car.

The front end of the 2017 Audi A1 shares the same dominate elements as we see on almost all Audi models.  A large grille dominating the front end, sharp, horizontal head lights and side intakes on the lower sides of the grille.  They all look the same.

The side view of the 2017 Audi A1 is even more plain than the front view.  I do like how the mirrors are on the door panel rather than the A-pillar, but that is the only redeeming quality here.

From the side, the car looks just stamped out of a mass-production press.  Like Top Gear says, and I’ll frequently reference this, the A1 is for someone who just really wants the Audi badge.

2017 Audi A1

In the back, the Audi A1 is just…Unimpressive.  It is essentially a Q3 but way, way smaller.

You can tell that the 2017 Audi A1 is just the little brother trying to fit in with the rest of the family.  The Audi A7 and S7 are pretty much the epitome of what Audi is capable of, but the A1 is exactly what it is.  A cheap Audi.

The Interior-2017 Audi A1:

2017 Audi A1

The interior of the 2017 Audi A1 is exactly the same thing that is in the Audi A3, except it’s smaller.

While I know there isn’t much we can expect from the cheapest car in Audi’s line up in terms of luxuries, there’s an important factor here.  The baby Audi’s competition.

From the inside to the outside, there is no real compelling reason to get this car over any Mini, Volkswagen, Honda, Ford, Chevy or anything else like those OEM’s.

I do appreciate the functionality of the whole interior, and I know that simplicity wins.  But the design is just not compelling enough for me to put my money into an A1.  I’d rather get a comparable Honda Civic.

There is an olive branch though, and it comes in terms of the ergonomics inside the 2017 Audi A1.

Audi’s interiors have some of the most fantastic ergonomics of any car on the planet.

Their steering wheels feel the most engaging, the paddle shifters are located and feel perfectly, and the driving position is excellent.

No matter how cheap the Audi A1 looks, one thing Audi will seemingly always get right is the ergonomics inside the cabin of their cars.

The Performance-2017 Audi A1:

As I got into above, Audi is very good at making the driving mechanics of a car very good.

Stemming from the ergonomics of a car, Audi’s 7-speed automatic transmission that is optional in the 2017 Audi A1 is excellent.  The dual clutch system shifts incredibly fast and is smooth as ever.

The five speed manual is as pure as it gets.

As for engine options, there are a number of diesel and gasoline engines that feature turbo chargers with a maximum output of 200 HP which is plenty for such a small car.

Sum It Up:

Why you would get a 2017 Audi A1 over any of its competitors, I’m not sure.  While the car does perform well and isn’t necessarily a bad car, there are cars in its class that do better.

While the 2017 Audi A1 won’t be coming to American soul, the release date for the A1 was in fall 2016.


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